When an organization changes — whether it’s something as drastic as a merger or as seemingly innocuous as a new software system — employees may feel threatened. People tend to desire stability and order as opposed to disruption and … [Continue reading]
Taking it to the streets: 7 marketing strategies to consider
With such intense focus on digital marketing these days, business owners can overlook the fact that there are actual, physical places to interact with the buying public. Now that spring is here and summer is on the way, it’s a good time to … [Continue reading]
2018 – 04/19 – Which benefits do employees really value?
Should you reconsider providing transportation fringe benefits?
Although telecommuting is more popular than ever, plenty of employees still have to make a, shall we say, terrestrial commute to work every day. Many employers have long offered transportation fringe benefits to help out these intrepid travelers and … [Continue reading]
Blockchain may soon drive business worldwide
“Blockchain” may sound like something that goes on a vehicle’s tires in icy weather or that perhaps is part of that vehicle’s engine. Indeed it is a type of technology that may help drive business worldwide at some point soon — but digitally, not … [Continue reading]
2018 – 04/05 – Using your home-field advantage
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