Economists will look back on 2020 as a year with a distinct before and after. In early March, most companies’ sales projections looked a certain way. Just a few weeks later, those projections had changed significantly — and not for the better.Because … [Read more...]

Thanks to affordable technology, more and more companies have been allowing employees to work remotely in recent years. It’s become feasible to procure laptops, set up security protocols, use cloud servers and rely on employees’ home Wi-Fi … [Read more...]

Typically, when employers undertake major changes to how and where employees do their jobs, it’s only after copious planning and careful implementation. The novel coronavirus (COVID-19) pandemic eliminated this luxury in a matter of days for most … [Read more...]

In business, a failure to evolve may lead to failure. One way to keep your company rolling is to regularly adjust how you market products or services to customers and prospects.A marketing strategy shouldn’t be a knee-jerk reaction to some enticing … [Read more...]