With a difficult year almost over, and another one on the horizon, now may be a good time to assess the size of your sales force. Maybe the economic changes triggered by the COVID-19 pandemic led you to downsize earlier in the year. Or perhaps you’ve … [Read more...]
4 ways to promote internal leadership development
Every employer’s greatest strength lies in its people. You can have the most advanced technology, the best researched strategic plans and the most perfectly nuanced messaging yet still come up short without strong leaders and competent … [Read more...]
Lessons of 2020: Change management
The year 2020 has taught businesses many lessons. The sudden onset of the COVID-19 pandemic followed by drastic changes to the economy have forced companies to alter the size of their workforces, restructure work environments and revise sales models … [Read more...]
Hit the target with your email marketing
Online retail sales have been booming during the COVID-19 pandemic. This trend has been driven not only by the buying public’s increased inclination to minimize visits to brick-and-mortar stores, but also by the effectiveness of many retailers’ … [Read more...]
Reviewing your disaster plan in a tumultuous year
It’s been a year like no other. The sudden impact of the COVID-19 pandemic in March forced every business owner — ready or not — to execute his or her disaster response plan.So, how did yours do? Although it may still be a little early to do a … [Read more...]
4 steps to improving your company’s sales
Most salespeople would tell you that there are few better feelings in life than closing a deal. This is because guiding a customer through the sales process and coming out the other side with dollars committed isn’t a matter of blind luck. It’s a … [Read more...]
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