Recently, the critically acclaimed television show “Succession” aired its final episode. If the series accomplished anything, it was depicting the chaos and uncertainty that can take place if a long-time business owner fails to establish a clearly … [Read more...]
2023 – 05/25 – Focus on corporate charitable giving
Is it time for a targeted marketing campaign?
If you’ve been in business a while, you might assume that you know exactly who your customers are. But, as the saying goes, “life comes at you fast.” Customer desires, preferences and demographics can all shift before you know it.One way to avoid … [Read more...]
2023 – 05/18 – Which medical expenses are tax deductible?
Keeping tabs on your mental health benefits
The sudden onset of the pandemic in 2020 triggered a mental health crisis that has affected people everywhere. By extension, it has touched employees of many, if not most, organizations. Employers have generally ramped up mental health benefits in … [Read more...]
How to battle back against brandjacking
As individuals, we’re warned repeatedly about the dangers of online identity theft. Well, as a business owner, you’re in double jeopardy because a hacker might not only steal your personal identity, but also — or alternatively — hijack your … [Read more...]
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